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The Local Directory Playbook: Build & Monetize Your No-Code Directory

🚀 A step-by-step playbook to help you build, grow, and monetize your directory using no-code tools.

Building a local directory sounds like a great idea—until you hit a wall:

❌ What niche should I choose?
❌ How do I collect and manage data efficiently?
❌ How do I get traffic and turn it into revenue?
❌ Do I need to know how to code?

You could spend months figuring it out on your own… or you could follow a proven roadmap and launch faster and smarter.

📖 The Local Directory Playbook gives you the exact steps to go from idea to a fully functional, scalable directory.

💡 Join MVMP Labs today and start building.

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Why You Should Build A Directory Website

A well-built directory helps connect people with businesses, creates recurring revenue, and positions you as an authority in your niche.

✅ Solves a Real Problem – Help people easily find the best local services, events, or businesses.
✅ Scales Without Limits – A directory can serve thousands of users without extra work.
✅ Monetization Potential – Earn through featured listings, ads, and memberships with minimal overhead.
✅ No-Code Tools Make It Simple – You don’t need to hire developers or write a single line of code.

But building it the right way is the difference between a struggling site and a thriving business.

💡 That’s exactly what The Local Directory Playbook teaches you—so you don’t waste time on guesswork.

What You’ll Learn

Instead of just watching another course, you'll walk away with a real, functional directory and a clear action plan to grow it.

🛠️ A Step-by-Step No-Code System

Follow a structured roadmap from idea to launch.

🌍 A Fully Functional Directory Website

Built with Webflow, Airtable & automation tools.

📊 Smart Data Collection & Management

Learn how to find, clean, and sync business listings effortlessly.

🚀 Traffic & Growth Strategies

Get SEO, paid ads, and email marketing tactics to bring in users.

💰 Monetization Frameworks

Explore different ways to generate revenue from your directory.

🔍 Master Niche Research

Research your niche using Perplexity AI, Google Keyword Planner, and other tools.

🌐 Launch with No-Code

Build your first version without code using Webflow, Airtable, and Whalesync.

📝 Write Compelling Copy

Write clear, compelling copy for your directory’s landing pages.

🔄 Sync Webflow & Airtable

Set up your Airtable database and sync it with Webflow.

📈 Leverage SEO for Traffic

Optimize for SEO with AI copywriting and Webflow’s built-in tools.

🔥 You won’t just learn the theory—you’ll launch your own directory and have a clear plan to scale it.

📩 Join MVMP Labs & Get Instant Access

Course Overview

🚀 Learn everything you need to launch & scale your local directory—step by step.

This course is designed to take you from idea to fully launched directory with no coding required. Each module builds on the last, ensuring you make real progress and avoid common mistakes.

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8 Lessons - 42:15

Please reach out to us by sending an email to hello(at)connorfinlayson.com if you this is not what you expected.

8:35

{"lessons":[{"name": "1. How to Set Up Your Local Directory Site with Relume", "module": "Module 2: How To Build Your Directory", "order": 1},{"name": "2. How to Write Effective Copy for Your Directory Website", "module": "Module 2: How To Build Your Directory", "order": 2},{"name": "3. How to Create a Simple and Consistent Brand for Your Directory", "module": "Module 2: How To Build Your Directory", "order": 3},{"name": "4. How to Design Listing Cards for Your Directory in Webflow", "module": "Module 2: How To Build Your Directory", "order": 4},{"name": "5. How to Add and Manage Dynamic Data with the Webflow CMS", "module": "Module 2: How To Build Your Directory", "order": 5},{"name": "6. How to Build Dynamic Listing Pages for Your Directory", "module": "Module 2: How To Build Your Directory", "order": 6},{"name": "7. How to Set Up Your Directory Database in Airtable", "module": "Module 2: How To Build Your Directory", "order": 7},{"name": "8. How to Sync Your Airtable Database with Webflow Using WhaleSync", "module": "Module 2: How To Build Your Directory", "order": 8},{"name": "9. How to Collect Directory Data with Airtable Web Clipper", "module": "Module 2: How To Build Your Directory", "order": 9},{"name": "10. How To Setup Search and Filtering with Finsweet Attributes", "module": "Module 2: How To Build Your Directory", "order": 10},{"name": "11. How To Run A Data Cleaning Script with OpenAI and Airtable Scripts", "module": "Module 2: How To Build Your Directory", "order": 11},{"name": "12. How To Setup Advanced CMS Filtering with Finsweet and OpenAI", "module": "Module 2: How To Build Your Directory", "order": 12},{"name": "1. Why You Should Build a Local Directory Website (and How to Do It)", "module": "Module 1: Getting Started", "order": 1, "module_duration": "01:02:23"},{"name": "2. How To Pick Your Local Directory Niche", "module": "Module 1: Getting Started", "order": 2, "duration": "20:29", "module_duration": "01:02:23"},{"name": "1. How To Setup Your Airtable Webclipper with Custom CSS Selectors", "module": "Module 3: How To Find and Manage Data For Your Directory", "order": 1},{"name": "2. How To Set Up Apify Workflows To Scrape Business Details From Facebook, Google My Business and more", "module": "Module 3: How To Find and Manage Data For Your Directory", "order": 2},{"name": "3. How To Setup Research Workflows With Perplexity AI", "module": "Module 3: How To Find and Manage Data For Your Directory", "order": 3},{"name": "4. How To Create Data Cleaning Workflows with Airtable Scripts", "module": "Module 3: How To Find and Manage Data For Your Directory", "order": 4},{"name": "1. How To Use Facebook Ads To Grow Your Directory", "module": "Module 4: How To Grow Your Directory Faster", "order": 1},{"name": "2. How To Use SEO To Grow Your Directory", "module": "Module 4: How To Grow Your Directory Faster", "order": 2},{"name": "3. How To Use Email Marketing To Engage Users", "module": "Module 4: How To Grow Your Directory Faster", "order": 3},{"name": "1. How To Sell Featured Listings For Your Directory", "module": "Module 5: How To Monetize Your Directory", "order": 1},{"name": "2. How To Use Affiliate Links In Your Directory", "module": "Module 5: How To Monetize Your Directory", "order": 2},{"name": "3. How To Set Up Lead Generation Pricing In Your Directory", "module": "Module 5: How To Monetize Your Directory", "order": 3},{"name": "4. How To Setup a Premium Subscription For Your Directory", "module": "Module 5: How To Monetize Your Directory", "order": 4},{"name": "4. How To Find Partnerships In Your Niche", "module": "Module 4: How To Grow Your Directory Faster", "order": 4},{"name": "5. How To Get Local Press For Your Directory", "module": "Module 4: How To Grow Your Directory Faster", "order": 5},{"name": "5. How To Sell Services To Your Niche (Concierge Model)", "module": "Module 5: How To Monetize Your Directory", "order": 5},{"name": "13. How To Set Up A CMS Slider", "module": "Module 2: How To Build Your Directory", "order": 13},{"name": "3. How To Do Keyword Research For Your Directory", "module": "Module 1: Getting Started", "order": 3, "duration": "41:54", "module_duration": "01:02:23"},{"name": "4. How To Analyze Your Competitors", "module": "Module 1: Getting Started", "order": 4, "module_duration": "01:02:23"},{"name": "5. How To Better Understand Your Customers", "module": "Module 1: Getting Started", "order": 5, "module_duration": "01:02:23"},{"name": "6. How To Price Your Directory Research", "module": "Module 1: Getting Started", "order": 6, "module_duration": "01:02:23"},{"name": "7. How To Turn Your Research Into a 30-Day Action Plan", "module": "Module 1: Getting Started", "order": 7, "module_duration": "01:02:23"}]}

💡 By the end of these modules, you'll have a fully functional system ready to launch, scale, and automate.

📩 Join MVMP Labs To Get Started

Why Join MVMP Labs?

💡 This isn’t just another course—it’s an entire learning platform designed to help you launch faster, avoid costly mistakes, and scale with confidence.

When you join MVMP Labs, you’re not just getting access to this course—you’re unlocking every course, template, and automation tool inside the library.

Here’s what’s inside MVMP Labs:

📚 100+ Tutorials – Learn Webflow, automation, and AI-powered workflows.
🛠️ Pre-Built Webflow & Automation Components – Speed up your builds with ready-to-use tools.
🤝 Private Community & Expert Support – Get direct feedback and network with other builders.
🚀 Regular Updates & New Content – Stay ahead with the latest strategies and techniques.

🔥 Instead of spending months figuring it all out, get everything you need in one place.

📩 Join MVMP Labs & Start Learning

MVMP Labs Annual Membership

💡 Everything you need to build, automate, and scale your projects—without the guesswork.

$299/year

(Less than $1 per day for unlimited access!)

✅ All Courses – Full access to every course inside MVMP Labs.

✅ 100+ Video Tutorials – Covering no-code, Webflow, automation, and AI.

✅ Webflow Components & Automation Templates – Build faster with ready-to-use tools.

✅ Private Community & Direct Support – Connect with builders & get feedback.

✅ Regular Updates & New Content – Always stay ahead with fresh material.

🔹 Join today and start building with a full support system behind you.

📩 Join MVMP Labs & Get Instant Access

How Founders Are Scaling with No-Code

MVMP Labs isn’t just about learning—it’s about launching. Here are some of the incredible projects our members have built using no-code tools, automation, and smart growth strategies.

💡 These founders started with an idea—just like you. Now, they’re running real businesses.

📩 Join MVMP Labs & Start Your Own Project

FAQs: Everything You Need to Know Before You Start

Do I need technical skills to follow this course?

No. MVMP Labs is 100% no-code friendly. Everything is built using tools like Webflow, Airtable, and automation workflows. If you can follow step-by-step tutorials, you can build your directory.

{"faq":[{"question":"How can I make money with my directory?", "answer":"There are many ways to monetize a directory, but success depends on your niche, value proposition, and execution. The course covers different revenue models—like paid listings, featured placements, and lead generation—so you can find a model that fits your directory idea.\n\nIf you're worried about getting businesses to pay, you’ll learn practical outreach strategies to build your directory’s credibility and attract your first paying customers. The key is starting with a clear niche and a problem worth solving.\n\nAlso, read this: https://www.connorfinlayson.com/blog/how-to-monetize-directory-no-traffic-audience", "order":2},{"question":"I don’t know what niche to focus on.", "answer":"Choosing a niche is one of the most important decisions when building a directory. If you're feeling stuck, the course includes niche validation strategies to help you identify opportunities with high demand and low competition.\nA great directory solves a specific problem—whether it’s helping people find freelancers, fitness trainers, local events, or industry suppliers. You don’t need a perfect idea upfront; you’ll learn how to test and refine your concept before committing.", "order":4},{"question":"Will this work for my specific business idea?", "answer":"The directory model is flexible—it can be used for local business directories, niche industry marketplaces, job boards, and more.\n\nWhile every business has unique needs, the foundations you’ll learn in this course can be adapted to different models. You’ll also see real-world examples of how others have built successful directories, so you can figure out what works best for your use case.", "order":1},{"question":"I don’t know how I’ll get traffic or businesses to sign up.", "answer":"Building a directory is one thing—getting people to use it is another. That’s why the course doesn’t just teach you how to build the site—it also covers marketing, SEO, and outreach strategies to help you attract businesses and visitors.\nYou’ll learn:\n- How to position your directory to attract businesses\n- Organic marketing strategies (SEO, content, partnerships)\n- How to get your first paying customers\nIf you’re willing to take action and follow the playbook, you’ll have a clear path to growth.", "order":5}]}

Will I be able to get help with my specific project?

Yes, you'll have access to our community forum, where you can post questions and get responses from me or other members. If you need one-on-one support, you can book a coaching session, but that’s a separate one-time cost outside of MVMP Labs.

Is there a refund policy if I don’t find the courses useful?

No, we do not offer refunds since this is a digital product. We've tried offering refunds in the past, but it wasn’t sustainable. If you want to get a sense of the teaching style, I recommend checking out my YouTube channel for technical tutorials. That will give you an idea of how the courses are structured before you commit.

Can I try MVMP Labs before committing to a full year?

No, we don’t currently offer a trial. However, we provide a lot of free resources on the website and YouTube that can give you a sense of what to expect before joining.

How difficult are these courses if I’m completely new to no-code?

It depends on your starting point, but the courses are structured to help anyone go from zero to building functional projects. If you’re completely new, I recommend starting with the Landing Page Engine before moving on to more complex projects like the directory course. If you’re comfortable using a computer and the internet, you should be able to follow along and get something up and running.

Still have questions?

💡 We’re here to help. If you have any other questions, feel free to contact us or ask inside our community.

🚀 Ready to Build Start Building?

💡 Get instant access to the tools, guidance, and community you need to launch, grow, and monetize your directory—without wasting months on trial and error.

🔹 100+ video tutorials on no-code, automation, and Webflow
🔹 Pre-built Webflow components & automation templates to speed up your builds
🔹 Private community & direct expert support to help you every step of the way
🔹 Regular updates & new content to keep you ahead of the game

💡 Join MVMP Labs Now