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How Much Does It Cost To Run A No-Code Marketplace?

How Much Does It Cost To Run A No-Code Marketplace?

connor finlayson
Connor Finlayson
July 30, 2024

Launching a no-code marketplace is exciting, but figuring out the costs can feel overwhelming. How much should you budget? Which tools do you need? And how can you avoid overspending while still building something effective?

I’ve got you covered. In this guide, we’ll break down the costs of building your no-code marketplace step by step. From validating your idea with landing pages to scaling with advanced features, I’ll show you exactly what to expect at each stage.

Here’s what you’ll learn:

  • The must-have tools for your pre-launch phase.
  • How to build an MVP without breaking the bank.
  • Advanced tools and strategies for scaling your marketplace.

Whether you’re just starting out or ready to scale, this guide will help you create a roadmap for success. Let’s dive in!

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Step 1: Build landing pages and lead magnets to attract customers

Phase 1: Pre-Launch – Build Landing Pages and Attract Customers

At this stage, your main goal is to validate your marketplace idea and gather feedback. Here’s what you’ll need:

Tools and Costs:

  • Webflow: $14/month (Basic Plan, billed annually).
    Create a professional landing page to capture leads and showcase your concept.
  • Airtable: $20/month (Team Plan, billed annually).
    Manage leads and feedback with a flexible database.
  • Make.com: $9/month (Core Plan, billed annually).
    Automate tasks like sending welcome emails or updating your Airtable database.
  • Relume (Optional): $38/month (Starter Plan, cancel anytime).
    Access UI components to quickly enhance your landing page. [Use the 7-day trial to work for free.]

Optional Extras:

  • Domain Purchase: $20–$50 (one-time).
    A custom domain adds professionalism.
  • Logo Design and Branding: $500–$700.
    Create a strong visual identity for your marketplace.
  • Landing Page Designer: $500.
    Hire a pro if designing isn’t your strength.
  • Canva ($19/month) or Tella ($15/month):
    Create engaging lead magnets like eBooks or infographics.

Step 2: Build programmatic landing pages and automate systems

Phase 2: MVP – Build Your First Version

You’ve validated your idea—now it’s time to build a functional platform to start attracting users and generating traction.

Tools and Costs:

  • Webflow CMS Plan: $23/month (billed annually).
    Use dynamic, programmatic landing pages.
  • Airtable: $20/month (Team Plan).
    Continue managing your growing data.
  • Make.com: $29–$55/month (based on usage).
    Automate order processing, notifications, etc.
  • Stripe: 2.9% + $0.30 per transaction.
    Start processing payments securely.
  • Glide Apps (Optional): $99/month (Team Plan).
    Build user-friendly portals and dashboards for your customers.

Optional Extras:

  • Freelancers: Variable costs.
    Help with development, design, or marketing.
  • Advertising: $1,000–$2,000 initial budget.
    Drive traffic and acquire users faster.
  • Marketing Events or Sponsorships: Costs vary.
    Boost visibility in your target market.

Get fancy with marketplace specific tools and features

Phase 3: Scale – Add Marketplace-Specific Features

At this stage, you’re scaling with advanced features to enhance user experience and support growth.

Tools and Costs:

  • Webflow CMS Plan: $23/month.
  • Airtable Business Plan: $49/month (billed annually).
    Scale with better collaboration and advanced features.
  • Make.com: $50–$100+/month.
    Automate complex workflows.
  • Glide Apps Enterprise Plan: $1,000+/month.
    Offer advanced mobile and web app experiences.

Additional Tools:

  • Placid: $19/month.
    Generate custom images for your marketplace.
  • OpenAI: $50/month.
    Add AI capabilities like chatbots or content generation.
  • Circle: $39/month.
    Manage your community to foster engagement.
  • Cal.com: $15/user/month.
    Add scheduling features for appointments or consultations.

Optional Extras:

  • Advertising Spend: $6,000–$10,000/month.
    Scale user acquisition.
  • Virtual Assistant: $15–$25/hour.
    Support customer service as you grow.
Ready To Dive DEeP?

how to build a marketplace without code screenshot of workshop

TL;DR – A Quick Recap

Breaking costs into manageable phases simplifies planning:

  • Pre-Launch: Validate your idea with tools like Webflow and Airtable ($43–$1,321/month).
  • MVP: Build a functional product with automation and payment processing ($72–$2,197/month).
  • Scale: Integrate advanced features and ramp up advertising ($1,165–$11,400+/month).

Ready to start?
Start small by validating your idea, build smart with no-code tools, and grow big by scaling effectively. Need help? Check out my Marketplace Mastermind or reach out for a consultation!

  1. MVMP Labs: Join our online community for first-time founders building no-code marketplaces. Get access to exclusive resources, step-by-step guides, and a supportive network of peers who are on the same journey as you.
  2. The MVMP Mastermind: Work directly with me through 1:1 coaching, monthly group strategy calls, and personalized feedback. Ideal for founders who want accountability, faster progress, and expert guidance to build and launch successfully.
  3. Studio: Let my team handle the heavy lifting. We’ll build your automations, build entire MVPS, basically let you focus on building the business, whilst we build the systems.
  4. Learn No-Code on YouTube: Follow my free, hands-on tutorials where I teach you how to build and automate no-code marketplaces step-by-step. Subscribe here for weekly videos and start creating today.